University of Utah
Health Education 422 "Program Evaluation" 4 credit hours (quarter) Spring Quarter 1993
(Pre-requisite: HEd 421 and 430)

INSTRUCTOR:<b> Karol L. Kumpfer</b>, Ph.D., Associate Professor of Health Education Annex/2005 - Office hours Tues and Thurs. 12:00 to 1:00 Office Number for Appointments at Other Times: 581 -7718

TEACHING ASSISTANT: Kay Kendall Annex/2007 -Office Hours: Monday 9:00-10:00am Office Telephone Number: 581 -8498 Laboratory Office: Annex 2002 or Computer Lab

PURPOSE: The purpose of this course is to teach students the professional skills needed to either supervise and work with professional evaluators or to actually design and implement program evaluations. To do this, they will learn to critique existing evaluation plans, develop evaluation logic models, design program evaluations, select or develop evaluation instruments or measures, collect and analyze data, and interpret and disseminate program results.

OBJECTIVE: The objectives of the course are to:

  1. Assemble, review, and evaluate the usefulness of evaluation resource materials needed for professional work in program evaluation,
  2. Write or help pro gram designers write appropriate and measurable program goals and objectives,
  3. Develop analytic evaluation "logic" models linking resources, program activities, and intermediate and ultimate program objectives as a first step in designing program evaluations,
  4. Review and select the most appropriate process and outcome evaluation designs within the scope of the evaluation efforts, cost, and resources available,
  5. Select, modify, or develop the most appropriate instruments and data collection strategies for each client change objective from a personally-developed measurement library,
  6. Select and implement appropriate data collection, data reduction, and analysis strategies,
  7. Interpret data and effectively write evaluation reports that translate evaluation results into terms understood by the program staff and funding sources, and
  8. Highlight important evaluation findings and recommend effective dissemination strategies.

TEXT: E.J. Posava c and R.G. Carey, Program Evaluation--Methods and Case Studies, Prentice Hall, 1987 (3rd Edition)

Additional readings and articles may be assigned from the evaluation literature and will be available from the Health Education Copy center prior to the class sessions.


March 30:          Introduction to Program Evaluation: Handout
April 1:           Program Evaluation (read Chapter 1)

April 6:           Planning and Conducting Evaluations--(read Chapter 
April 8:           Ethics--(read Chapter 5)

April 13:     Goals and objectives; Dr. Rose Alvarado and Kay Kendall 
                      (Chapter 3)
April 15:     Logic Models (linking program activities with objectives);
                      Dr. Rose Alvarado and  Kay Kendall

April 20:     Process Evaluation: Needs Assessment, Social Indicators 
                      (read Chapter 6)
April 22:     Process Evaluation: Monitoring, Auditing (read Chapter 

April 27:     Team Presentations on Agency Interviews and Critique of 
                         Evaluation due
April 29:     Process Evaluation: Qualitative Data; (read Chapter 
                            12): Logic Model Due

May 6: Outcome Evaluation: Evaluation designs -.Non-experimental

and Quasi- Experimental; (read Chapters 8 and 9)

May I 1: Outcome Evaluation: Experimental Designs (read Chapter 10),

Cost Analysis (read Chapter 11) May 13: Selection of Measurements and Instruments; (read Chapter 4,

Monograph by Dr. Kumpfer) May 18: Data Collection Methods; Survey, Fieldwork and Observation May 20: Cultural Sensitivity of Measures and Evaluation Methods May 25: Review of Data Analysis and Interpretation, Introduction to

May 27: Data Analysis and Interpretation (421 Project; SPSS Lab)

June 1:     The Evaluation Report, (read Chapter 13) Analysis of Survey 
                   Data and Report due
June 3:     A Favorable Evaluation Climate (read Chapter 14); Review 
                   Team Evaluation Plan  and Design due
June 10:      FINAL - June 10,  9:55am; Two Evaluation Design 
                       Critiques due
5%       Attendance and Participation
5%       One Logic Model - due April 29
10%      Team Presentation on Critique of Agency Evaluation Plan and 
2-3 page Team Critique-(students and team leader rate each other on contributions to team critique)
20%      Midterm Test, May 4
10%      Analysis of Survey Data and Report on the Results, due June 
20%      Team Evaluation Plan and Design (minimum 5 pages, 
single-spaced, 3 copies) due June 3
20%      Final Test - June 10,  9:55am
10%      Two Evaluation Design Critiques of Existing Evaluation Plans 

- due June 10

GRADING: The students will be graded on a modified curve with most students receiving "A" and "B " grades depending on the effort and performance of the class in general.

                                        Date: Tue, 26 Dec 1995 11:26:40 MST
                                        From: Renee Buchanan <>